Digital Advertising
Digital advertising (also known as online advertising) is a form of marketing used by companies to promote its brand, product, or service through digital channels
It consists of actions in web browsers, social media pages, blogs, apps, or any other form of contact through the Internet.
Digital advertising is a process of migration and adaptation of companies to the movement that society as a whole has undergone.
Another benefit that differentiates digital advertising from the traditional model is the possibility of real-time monitoring of their actions.
Develop a comprehensive understanding of different bidding and buying price models for digital advertising, and what these models mean for your personal strategy. Cover manual and automatic bidding, cost per click (CPC), cost per thousands (CPM), dynamic cost per thousands (dCPM), cost per acquisition (CPA), cost per lead (CPL), manual buying, programmatic buying, and real-time bidding.
We will increase the value of our company and our global portfolio of diversified brands by exceeding customers' expectations and achieving market leadership and operating excellence in every segment of our company.